There is no wonder that dating app software is becoming the norm in many countries and regions. Thanks to this type of application, even the busiest person in the world could observe each other’s looks and behaviors and decide to meet their match within seconds. So how to create a dating app?
4 Steps on How to Create a Dating App
Are you planning to create a dating app? Lucky for you, we are about to share 4 basic yet necessary steps to make a cutting-edge dating app.So, let’s start with…
Step 1: Define signature functions for the dating app
Do you have any idea that the very first dating app – match – was launched way back in 1995. And since then, according to Datin g Site Review, there are approximately 2000 dating apps developed in North American, and the number is around 8000 all over the world. However, only 9 of them survive through the fierce online competition and have more than 1% of total online users in America, which are: Match, Tinder, PlentyofFish, EHarmony, OkCupid , Coffee Meet Bagel, Hinge Down, Bumble, and Grindr.
Why a signature function is important?
The reason for this rapid development may come from the growing need of users. It is predicted that the number of users will flourish from 33.1 million users in 2017 to 37.5 million users in 2023. As a result, many investors find this industry amusing to make some green bills. And as stated in a report by IBISWorld , the dating sector has reached a revenue of $3 billion.
The above numbers may show you how competitive this newly formed industry is. And that’s why the strategy here is that your dating service must include some unique features that benefit your target audience from all over the world.
There are two ways a team could solve this puzzle
- First, create and develop their own insightful and exceptional features.
- Second, continuously enhance a common function so that it could be the best in the sector, no other service can compare with yours.
Here is interesting research conducted by YouGov in which will help you get to know more about users of this business and develop a unique function for your future app.
An example from Tinder
If it’s still hard to design a standing-out feature at the moment, why don’t we look at an example from Tinder? It is the most popular app in the U.S.
It’s easy to learn how Tinder works. There is a bunch of profiles and all you have to do is glance through those pictures and bios and decide if you like that profile’s owner: right-swiping means yes, left-swiping means escort in Syracuse ‘thank you, next!’.
When both users swipe right after looking at each other’s profile, then there’s a ‘match’ and now, they can chat with their partner.
So what features make Tinder a popular dating app?
First of all, developers from Tinder has successfully made this dating app more interesting by gamification users’ actions – just swipe it like you’re playing some games and having fun, you know. Several dating apps like Bumble are using this technique too.
On the other hand, according to research by the Amsterdam School of Communication Research , Tinder makes communication seem easier. After matching with a partner, the user could chat and share information about themselves without hassle. The research has also stated that people felt more comfortable communicating online than offline, that’s why Tinder is so helpful.
Because you can see how the future partner is , in terms of their looks and their behaviors, it’s easier to choose who should be your perfect date. And it didn’t just stop there, Amsterdam School of Communication Research also found that people use Tinder to feel better about themselves. They love to receive good feedback about their appearance and habits.